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Drawing the Future

Drawing the Future is a survey which asked primary school children aged seven to eleven to draw a picture of the job they want to do when they grew up.

Drawing the Future is a survey which asked primary school children aged seven to eleven to draw a picture of the job they want to do when they grew up: over 20,000 entries were received from the UK and internationally.

To determine the factors influencing career choices, the survey asked participants whether they personally knew anyone who did the job, and if not, how they knew about the job, as well as their favourite subject.

The survey findings highlight that children from an early age often have some sophisticated and thought through ideas about who they want to become when they grow up.

They also show that from a young age children often stereotype jobs according to gender and their career choices are based on these assumptions with the majority of boys wanting to be sportsmen and girls wanting to be teachers.

Additionally, children’s career aspirations are most influenced by who they know – their parents and friends of parents and the TV and media. Worryingly, less than 1% of children have heard about the jobs through people from the world of work coming to their school. And the survey shows clearly for the first time that this is a global issue.

Drawing the Future
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Research
Motivated to Achieve
A research team from the Education and Employers charity found that the career talks appeared to drive small but consistent improvements in the attitudes of students.
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